Top 10 Shopify Apps for Wishlists in 2024

With global e-commerce sales reaching $6.54 billion in 2023, you’re sure to get busy with your e-commerce business. However, setting up an online Shopify store isn’t enough to make it successful; you might need to integrate a number of apps to optimize it and make it user-ready. And one such integration is Wishlists. How often have you been in a situation where you liked a product and added it to the cart to buy it later, but when you returned, it vanished? Now, put a similar situation for your shoppers. Therefore, Shopify wishlist app integration isn’t just an option but a basic necessity for your users. 


As we said, you will be busy with so many things after setting up an online store and barely get time to research the best wishlist apps for Shopify. It isn’t something that you see and buy; you will need to make sure it seamlessly integrates into your store and works well with your existing system. So, to help you out, we did all the hard work and curated a list of the top 10 Shopify apps for wishlists. 

These apps can help improve your user’s convenience and overall shopping experience, ultimately driving higher conversions and better sales for your store. Our list of top Shopify Wishlist apps is curated well, keeping all aspects in mind, including app store rating, the app’s top features, the number of reviews, and other subjective parameters.

But before we move on to our list, here’s why having a Wishlist App for your Shopify store is essential: 

  • 40% of online shoppers think their shopping experience would have been better if merchants offered a wishlist. (Source: Think with Google)
  • 80% of customers anticipate a tailored experience when interacting with ecommerce brands. The process of segmentation can make such customization achievable and feasible. (Source: Getflits)
  • 80% of shoppers are more inclined to make purchases from brands that provide experiences tailored to their preferences. (Source: Getflits
  • Additionally, the loyalty of 70% of consumers is determined by the extent to which brands understand their unique requirements. (Source: Getflits)

Best Shopify Wishlist Apps to Consider in 2024

Now that you know how essential and valuable these Shopify wishlist apps can be, let’s explore our top 10 best picks, meticulously selected by our team at Shopify App Developers. 

#1. Advanced Wishlist

The Advanced Wishlist App stands out as the premier choice as the best Shopify Wishlist App due to its extensive features, smooth integration, and intuitive interface. This app enables customers to seamlessly create, manage, and share their wishlists across various devices. It offers real-time alerts, tailored email campaigns, and sophisticated analytics, providing merchants with the tools to engage customers at all stages and boost sales effectively.

The Advanced Wishlist App is user-friendly and does not demand any coding or technical expertise for installation or use. Moreover, it offers flexibility as store owners can tailor the app to suit their specific requirements and preferences using the REST API. If you have any questions or issues, the app provides prompt and efficient customer support. 

  • Best Features: Easy & code-free installation, real-time notifications, fast and responsive customer support, personalized email campaigns, and advanced analytics.
  • Pricing: 7-day free trial with paid plan at $0.99/mo
  • Ease of Use: Intuitive interface with easy setup and customization.

#2. Wishlist Hero

Wishlist Hero is a popular wishlist app that shines in the Shopify marketplace due to its pioneering features and user-friendly interface. The app’s focus on simplicity, while still delivering key wishlist features, guarantees a smooth shopping experience for customers. 

It allows store owners to effortlessly incorporate wishlist capabilities into their online shops, ensuring a smooth user experience. Moreover, Wishlist Hero comes equipped with powerful analytics tools. 

These tools provide crucial data on customer preferences, enabling merchants to tailor their marketing strategies and product suggestions, ultimately leading to enhanced conversion rates.

  • Best Features: Intuitive design, innovative features, robust analytics tools.
  • Pricing: Competitive pricing with flexible plans.
  • Ease of Use: Simple setup process and user-friendly interface for seamless integration.

#3. Wishlist King

Wishlist King sets itself apart with its intuitive design, rapid functionality, and seamless integration with email marketing services. This easy-to-setup app streamlines the process of creating wishlists, enabling customers to add their favorite items with a single click effortlessly. 

Its seamless compatibility with popular email marketing systems allows store owners to utilize wishlists for customized communication and re-engagement campaigns.

  • Best Features: User-friendly interface, lightning-fast performance, seamless email marketing integration.
  • Pricing: A paid app with competitive pricing plans.
  • Ease of Use: Simple setup process with seamless integration.

#4. iWish Wishlist

The iWish Wishlist Shopify App is an essential resource for Shopify merchants looking to boost their customer interaction strategies. In addition to its basic wishlist function, it offers a versatile range of features and functionalities designed to increase customer engagement and bolster brand endorsement. 

Its flawless seamless with Shopify enables merchants to create customized shopping experiences that connect with their customers, leading to continuous expansion and increased brand loyalty.

  • Best Features: Robust wishlist functionalities, lightning-fast performance, robust analytics tools.
  • Pricing: Tiered pricing plans
  • Ease of Use: The app is easy to set up, and its user interface offers a smooth onboarding process. 

#5. Growave Wishlist

Growave is a highly regarded Shopify app boasting an impressive wishlist functionality. This feature allows you to incorporate a wishlist button, enabling customers to bookmark items directly from product pages, collections, and even homepages.

In addition, Growave provides the capability to automatically dispatch personalized and targeted emails based on the products added to the wishlist. For instance, you can trigger emails when items are added to wishlists, discounted, restocked, or nearing depletion. This strategy aids in transforming wishlists into actual purchases.

But Growave is more than just a wishlist app. It also offers a suite of additional features, such as a loyalty scheme, a referral program, and an Instagram shoppable gallery. These features can help optimize your store for conversions and boost your sales.

  • Best Features: “Add to Wishlist” button, no login required, social sharing
  • Pricing: 14-day trial and basic plan start from $19/month
  • Ease of Use: Simple setup process with seamless integration.

#6. Wishlist – Wishify

This is yet another outstanding Wishlist app for Shopify that enables customers to save their preferred items to a wishlist for future reference and potential purchase. 

The app provides a feature for customers to share their wishlists with others, which can significantly attract new customers and enhance traffic via personal recommendations. 

Additionally, you have the option to send email notifications to customers with updates about their wishlist items, motivating them to complete their purchases promptly.

  • Best Features: Emails with custom templates, social sharing, highly customized
  • Pricing: Free plan with a limit of 100 wishlist items/month; Pro plan starts from $5.99/month
  • Ease of Use: Simple setup process with seamless integration.

#7. Wishlist Plus

Wishlist Plus provides a user-friendly wishlist feature that allows your customers to effortlessly add their preferred products without requiring them to sign in. It also psychologically triggers their purchasing intent by showing the count of times a specific product has been favored by other users.

It aids in building your sales funnel, as you can devise targeted campaigns by closely examining your customers’ wishlist behavior. To enhance the functionality of the wishlist, it presents an extensive range of customization possibilities, such as Javascript and REST API.

  • Best Features: Unique dashboard to track the metrics, Email notifications, CRM integration
  • Pricing: 30-day trial plan; starter plan starts at $14.99/month
  • Ease of Use: The app is easy to set up, and its user interface offers a smooth onboarding process. 

#8. Smart Wishlist

Smart Wishlist is a versatile tool that enhances your Shopify store by allowing the creation of endless wishlists. It seamlessly merges with the customer’s account, removing the hassle of repeated logins. The app comes equipped with an API that makes accessing your customers’ wishlist data a breeze.

It offers your customers the flexibility to add items to their wishlist not just from the product page but also in the quick view mode. This app is multilingual, catering to a diverse customer base. It provides comprehensive wishlist reports, aiding in conversion optimization. 

The convenience extends to allowing customers to add items to their wishlists directly from search results, collection pages, and even the cart page. It’s a complete wishlist solution for your Shopify store.

  • Best Features: Quick loading, enhanced store scalability, social sharing
  • Pricing: 60-day trial plan; paid plan starts at $4.99/month
  • Ease of Use: The app is easy to set up, and its user interface offers a smooth onboarding process. 

#9. Wishlist Engine

The Wishlist Engine app is a powerful solution designed to enhance the shopping experience and boost revenue for e-commerce businesses. It provides a robust wishlist feature that allows customers to save their desired items easily and gives retailers the power to transform these wishlist items into successful sales.

It offers customers the convenience of storing numerous favorite products at once, making it easy for them to compile and review their chosen products. 

At the same time, it offers detailed reports on the most wish-listed products and their admirers, aiding retailers in comprehending customer inclinations and patterns. It’s a comprehensive wishlist tool for your online store.

  • Best Features: Multi-Item Wishlist, Analytics Reports, Auto Email Alerts, Guest Wishlist
  • Pricing: Free; paid plan starts at $4.49/month
  • Ease of Use: Intuitive interface with easy setup and customization.

#10. Ecomposer

The EComposer wishlist app is tailored to meet various requirements, offering ease and utility for both registered and guest users. Let’s explore its primary characteristics, benefits, and possible limitations.

EComposer’s Wishlist functionality presents a user-friendly platform that allows shoppers and site visitors to add items to their wishlists seamlessly. This intuitive layout boosts user interaction and promotes return visits.

The app can be displayed on individual product pages, product matrices, and within grouped product components, guaranteeing exposure across diverse sections of the website. This adaptability improves user accessibility, amplifying the probability of wishlist utilization.

  • Best Features: User-Friendly Interface, Flexible Display Options, Login and Guest Access, Cross-Platform Compatibility
  • Pricing: Free; paid plan starts at $192/month
  • Ease of Use: Simple interface that enables visitors and customers to add products to their wishlist effortlessly

How to Choose the Best Shopify Wishlist App?

Choosing the best Shopify app for wishlists depends on your unique needs and business requirements. However, there are some traits you should look for while choosing between the best Shopify apps for wishlists. 

  • Social Sharing: Customers should be able to easily share their wishlists with their loved ones via email and social media platforms.
  • Seamless Shopping Experience: Shoppers frequently switch between devices during their shopping journey. Regardless of the device they switch to, their wishlist saved on your Shopify store should be readily accessible. It’s generally recommended to use an app that’s fine-tuned for mobiles and tablets.
  • Personalization: The perfect Shopify Wishlist app should offer customization options for elements like icons, fonts, colors, and more. It should also harmonize with your store’s aesthetic.
  • Push Notifications: An effective wishlist app should be able to send customers reminders about their saved items, alerting them about discounts, price reductions, and stock availability.
  • Insightful Data: Access to data such as product popularity, shopping patterns, and customer cart activity is crucial for devising a fitting marketing strategy for your store. Therefore, a robust Wishlist app should provide these metrics.
  • Guest Login: To boost conversion rates, even guest users should be permitted to create their Shopify wishlist. This makes the feature of creating a wishlist without logging in indispensable.


Shopify wishlist apps could significantly enhance the user experience. They would enable prospective buyers to save items they love for future purchases, which would not only motivate them to revisit but also boost your store’s average transaction value.

If you’re considering launching a loyalty scheme for your Shopify shop that includes a wishlist feature, Advanced Wishlist could be the ultimate wishlist app you’ll ever find.

Apart from it, there are other apps specifically designed to incorporate wishlist functions into your eCommerce store. Therefore, identify the features you want in a wishlist app and select the one that best fits your needs.


Does Shopify have a Wishlist Function?

Shopify doesn’t include a built-in wishlist function. However, you can add a wishlist feature by using third-party apps or custom code.

Is There an App to Make a Wishlist?

Yes, there are several apps available that allow you to create a wishlist. Apps like Advanced Wishlist and Wishlist Plus are popular choices for adding wishlist functionality to various platforms.

How to Add WishList in Shopify Code?

To add a wishlist to your Shopify store, you can either use a third-party app from the Shopify App Store or implement custom code using Shopify’s theme editor.